Privacy Policy | Syracuse Gold Shop – Handcrafted 18-Karat Gold Jewellery

At Syracuse Gold Shop, we value your privacy and ensure that any personal information you provide is collected and managed in line with Australian privacy regulations. This Privacy Policy outlines how we collect, use, and share your personal data when you visit or make purchases from syracusegoldshop.com (the “Site”).

INFORMATION WE COLLECT: When you visit our website, we automatically gather details about your device, such as your web browser, IP address, time zone, and certain cookies installed on your device. As you explore the Site, we also collect information about the individual pages or products you view, what websites or search terms directed you to the Site, and how you interact with the Site. This automatically gathered data is referred to as "Device Information."

HOW WE COLLECT DEVICE INFORMATION: We use the following technologies to collect Device Information:

Cookies: Small data files placed on your device that often include a unique identifier. To learn more about cookies and how to disable them, visit allaboutcookies.org.
Log Files: Record actions happening on the Site and collect data such as IP addresses, browser types, Internet service providers, referring/exit pages, and timestamps.
Web Beacons, Tags, and Pixels: Electronic files used to monitor how you browse the Site.

ORDER INFORMATION: Additionally, when you make or attempt to make a purchase, we collect certain information from you, including your name, billing address, shipping address, payment details (such as credit card numbers, Afterpay, or PayPal details), email address, and phone number. This is referred to as "Order Information."

When we mention "Personal Information" in this policy, we mean both Device Information and Order Information.

HOW WE USE YOUR INFORMATION: We use the Order Information to process and complete any orders you place (including processing your payment, arranging shipment, and sending you invoices and/or order confirmations). Additionally, we use this information to:

Communicate with you;
Check for risks and fraud;
Provide you with product or service-related information or marketing, in line with your preferences.

Device Information is used to help us monitor potential risks (such as fraud) and to improve and optimize our website. For example, we use this information to generate analytics about how our visitors browse and interact with the Site, which helps us evaluate the success of our marketing efforts.

SHARING YOUR INFORMATION: We may share your information with third parties to assist in using your personal data as described above. For example, we use Shopify to power our online store; you can read more about how Shopify handles your data here: ShopifyPrivacy Policy. Additionally, we use Google Analytics to help us understand how visitors interact with the Site; more information can be found here: Google Privacy Policy. You can also opt out of Google Analytics via this link: GoogleAnalytics Opt-out.

We may also share your personal information in compliance with applicable laws, such as to respond to legal requests, subpoenas, or in protecting our rights.

CURRENCY CONVERSION: By using our website, you (the visitor) agree to allow third parties to process your IP address to determine your location for currency conversion purposes. You also agree to have that currency stored in a session cookie in your browser (a temporary cookie that is automatically removed when you close your browser). We do this so that the selected currency remains consistent throughout your browsing session and ensures that prices are displayed in your local currency.

OPTING OUT: In compliance with the law, you may "opt-out" of receiving direct marketing materials by following the instructions provided in our newsletters.

TARGETED ADVERTISING: As mentioned, we use your information to offer targeted advertisements that we believe may be of interest to you. For more information on how targeted ads work, visit the Network Advertising Initiative’s educational page.

You can opt out of targeted ads via the following services:

Additionally, you can opt out of some services via the Digital Advertising Alliance’s opt-out portal.

DO NOT TRACK: Please note that we do not alter our website’s data collection and use practices when we see a Do Not Track signal from your browser.

YOUR RIGHTS: If you are a resident of the European Union, you have the right to access personal information we hold about you, and to request that it be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information below. Furthermore, if you are a European resident, we note that we process your information to fulfil contracts (such as if you make a purchase) or to pursue our legitimate business interests. Please note that your information may be transferred outside of Europe, including to countries like Canada or the United States.

DATA RETENTION: We retain your Order Information for our records unless and until you request that we delete it.

CHANGES: We may update this privacy policy from time to time to reflect changes to our practices or for other legal or operational reasons.

CONTACT US: For more information about our privacy practices or if you have questions, please contact us by email at info@syracusegoldshop.com.

Syracuse Gold Shop is operated by SYRACUSE GOLD SHOP, registered in Australia with ABN: 47 370 387 721.